August | 2023 | st louis video production studio

In today’s fast-paced business world, the need for effective employee training and development is more critical than ever before. Traditional training methods often involve lengthy, one-size-fits-all seminars or workshops that can be time-consuming and, in some cases, less engaging for employees. Enter microlearning training videos, a modern approach that has been gaining significant traction across various industries. As an experienced video director at St Louis Video Production Studio, I am excited to explore the effectiveness of microlearning training videos and how they can revolutionize your employee training programs.

Microlearning delivers content in bite-sized modules.

What is Microlearning?

Microlearning is an innovative teaching method that delivers small, bite-sized pieces of information to learners. It’s about breaking down complex topics into easily digestible segments, making it easier for employees to absorb and retain information. Unlike traditional training sessions that demand hours of uninterrupted focus, microlearning presents content in short, focused bursts, typically ranging from 2 to 10 minutes. This approach aligns well with the modern attention span, enhancing information retention and knowledge application.

The Science Behind Microlearning

The efficacy of microlearning training videos is rooted in cognitive psychology. Research has shown that short, spaced-out learning experiences lead to better knowledge retention and application. The spacing effect, also known as the distributed practice effect, suggests that learners remember information better when it’s presented in multiple, spaced-out sessions rather than in one long session. Microlearning leverages this principle by delivering content in bite-sized modules, allowing employees to engage with the material over time and reinforce their learning.

Benefits of Microlearning Training Videos

1. Engagement and Attention: Microlearning captivates learners’ attention by delivering information in short, engaging videos. The concise format reduces cognitive overload and increases engagement, making learning more enjoyable and effective.

2. Flexibility: Employees can access microlearning videos on-demand, giving them the flexibility to learn at their own pace and convenience. This is particularly advantageous for remote or geographically dispersed teams.

3. Focused Learning: Each microlearning video targets a specific learning objective. This focused approach allows employees to acquire targeted skills and knowledge without the distraction of unrelated content.

4. Retention and Application: The spaced-out delivery of content enhances information retention, and employees are more likely to apply their newfound knowledge immediately in their work tasks.

5. Cost and Time Efficiency: Microlearning reduces the time and resources required for training. It eliminates the need for lengthy workshops and travel, making it a cost-effective solution for businesses of all sizes.

Crafting Effective Microlearning Training Videos

Creating impactful microlearning training videos requires careful planning and execution. Here’s a step-by-step guide to help you produce high-quality videos that resonate with your employees:

Step 1: Needs Analysis

Identify your training objectives and the specific skills or knowledge you want your employees to gain from the videos. Understanding your audience’s preferences, learning styles, and pain points is crucial in designing effective content.

Step 2: Content Design

Break down the training content into concise modules, each focusing on a single learning outcome. Keep the videos short and engaging, ensuring that they address specific challenges or tasks your employees encounter.

Step 3: Storyboarding and Scripting

Develop a storyboard that outlines the visual elements, scenes, and transitions for each video. Craft a clear and concise script that delivers the key messages effectively. Use relatable scenarios or real-world examples to enhance understanding.

Step 4: Visual and Audio Production

Pay attention to visual and audio quality. Use high-definition visuals, animations, and graphics to enhance the learning experience. Ensure the audio is clear, well-paced, and free from distractions.

Step 5: Interactivity and Assessments

Incorporate interactive elements, such as quizzes or reflection questions, to reinforce learning and gauge comprehension. These elements encourage active participation and help learners apply the concepts.

Step 6: Delivery Platform

Choose a user-friendly platform for hosting and delivering your microlearning videos. Ensure easy access across devices and provide a centralized hub where employees can track their progress and revisit content.

How St Louis Video Production Studio Can Help

At St Louis Video Production Studio, we specialize in producing high-quality microlearning training videos that cater to your unique training needs. As a full-service training video production company based in St. Louis, we understand the importance of effective employee development strategies. With our extensive experience, we can assist your organization in enhancing employee retention through engaging and targeted microlearning videos.

Our team of skilled professionals is well-versed in all aspects of location and studio productions. We have successfully collaborated with numerous large and small businesses and organizations in the St. Louis region, delivering top-notch training videos that yield tangible results. As professional photographers, we bring a keen eye for detail and a deep understanding of visual storytelling to every project.

Whether you require on-location shoots, studio production, scriptwriting, or post-production editing, St Louis Video Production Studio has you covered. We tailor our services to your specific goals, ensuring that your microlearning training videos are not only effective but also aligned with your organization’s culture and values.

Conclusion

Microlearning training videos offer a powerful solution to the challenges of modern employee training. Their effectiveness in enhancing engagement, retention, and application of knowledge makes them a valuable tool for businesses striving to stay competitive in today’s fast-paced world. With the expertise of St Louis Video Production Studio, you can harness the potential of microlearning to elevate your employee training programs and drive lasting results. Contact us today to learn more about how we can partner with you to meet your training and development needs.

As professional photographers, St Louis Video Production Studio has shot for hundreds of training video productions for all types of large and small businesses and organizations in the St. Louis region.

Contact us today to discuss how we can help transform your training and development initiatives through impactful microlearning training videos. Your employees’ success is our priority.